Sign Up Now. Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Join Now. Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out. Get Your Quote Now.
Latest on Entrepreneur. I confirm that I am over the age of 16 and consent to the collection of the above data.
- Top Free Advertising Sites for Business Owners & Marketers.
- Advertise your business.?
- Give it a try:?
- Benefits of Small Business Cooperative Advertising!
- Card Accounts.
Entrepreneur members get access to exclusive offers, events and more. Login with Facebook Login with Google. Don't have an account? Sign Up. First Name. Last Name. Confirm Email. Confirm Password. Yes, I want to receive the Entrepreneur newsletter. Visit them and leave a small stack of business cards to hand out to their friends.
Subscribe to Our Blog
Give several business cards to your customers if you are a service provider. That way, when their friends and neighbors ask them for a recommendation, they have an easy way to pass on your business name and contact information. Be sure you ask for permission to send email before putting any person's email name on your list. One good way to build a permission-based email list of people who want your mailings is to give something away. It could be a free ebook, or even a free tip-sheet on how to do something related to your business.
If you're a health coach, for instance, you might offer people who sign up for your free newsletter a tip sheet with "10 Easy Ways To Lose Weight Without Going on a Diet. Talk to all the vendors from whom you buy products or services. Give them your business card, and ask if they can use your products or service, or if they know anyone who can. If they have bulletin boards where business cards are displayed printers often do, and so do some supermarkets, hairdressers, etc. Have business cards in a pocket where they are easily reachable. Don't forget to ask what the people you speak with do, and to really listen to them.
They'll be flattered by your interest, and better remember you because of it. Pay for membership in those groups that attract your target customers. If the group has a website and publishes a list members on the site, make sure your name and website link get added. Once it is added double check to be sure your contact information is correct and your website link isn't broken.
40 free advertising ideas that are sneaky but brilliant
Become actively involved in 2 or 3 of these groups. That will give you more opportunity to meet possible prospects. But remember: opportunists are quickly spotted for what they are, and get little business. While you won't want to become involved in many organizations that require a lot of your time in, you can --and should-- make real contributions to all of them by offering useful ideas and helping with projects when possible.
Post Interesting information and pictures regularly to your social media accounts.
The information or photos should be interesting to your audience. Tips on how they can improve their life or business or special offers are likely to get the most likes and shares. Pay to boost your most popular posts on social media sites. Target the boosted posts at groups of people who are most like your customers.
This can be an inexpensive way of getting your business in front of potential customers in very targeted locations or who have interests that match what you sell. Look for something unusual about what you do, and publicize it. Send out press releases to local newspapers, radio stations, cable TV stations, and magazines whose audiences are likely to be interested in buying what you sell.
Post the press releases on one or more online press release services, too, being sure to include links to your website. To increase your chance of having the material published, send along a photo but not to radio stations with your press release.
Editors of printed publications are often in need of "art" drawings or photos to fill space and break up the gray look of a page of text. Help Reporters Find You. Reporters are constantly looking for sources to quote in their stories. One way they find those sources is to use services that distribute their request for sources to publicists, experts, marketers and others who want to be sources.
How to Get Free Advertising
To find out when reporters are looking for information you can provide, sign up for these lists and scan them regularly. Another service, called PRLeads is fee-based. Write an article that demonstrates your expertise in your field. Send it to noncompeting newspapers, magazines, and websites in your field that accept submissions from experts. Be sure your name, business name, phone number, and a reference to your product or service is included at the end of the article. If the editor can use the article you get your name in print, and possibly get your contact information printed for free, too.
With limited funds, what can you do? It involves a joint campaign with a manufacturer who produces your products so you both get your names out there. This strategy is available to any small business that carries products from a national brand willing to collaborate.
How to Promote a Website with these 15 Sites
They value the collaboration with small businesses, as such companies have a better sense of how to appeal to their local customers. In addition to having ample funding, national manufacturers have significant purchasing power. Because of their size, they can often negotiate lower prices for marketing spots, so the money you spend with them will go further.
Related Free Business Advertising
Copyright 2019 - All Right Reserved